Go To 11: Project Pricing + Scope Tool

Engagement type

Load a preset

Loads stages, sign-offs, and timeline. You can still edit any row after.

Project basics

Project name

Client name

Problem we're solving

What we're building

Outcome (the after-state)

Scope doc: five stages (page 3)

Pick a stage for each row. Title and description load automatically.

Stage 1

Stage 2

Stage 3

Stage 4

Stage 5

Scope doc: four sign-offs (page 4)

Phase 1, when

Phase 1, title

Phase 1, description

Phase 1, deliverable

Phase 2, when

Phase 2, title

Phase 2, description

Phase 2, deliverable

Phase 3, when

Phase 3, title

Phase 3, description

Phase 3, deliverable

Phase 4, when

Phase 4, title

Phase 4, description

Phase 4, deliverable

Scope doc: timeline (page 6)

Week numbers are derived from the build effort sliders. Only the milestone text is editable here.

Week 0 milestone

Week 1 milestone

Build weeks milestone

Launch week milestone

Post-launch window milestone

Scope doc: investment

Hourly rate

Hourly rate note

Estimated hours

Estimated hours note

Estimated investment

Estimated investment note

Hard cap

Hard cap note

Payment terms

What's not included (scope doc sidebar)

Scope doc: pull quote (page 6)

Pull quote

Pull quote label

Pull quote name

Pull quote role

Scope doc: IP intake (page 10)

IP upload URL

Build effort (the floor)

Estimated build days your time, AI-assisted 10

Complexity

Components (drive price + scope)

Value-based pricing (optional)

Client value (the ceiling)

Client's annual revenue

Strategic importance

Annual value to client $50,000

Time + cost savings

Hours saved/week per person 5

People affected 2

Loaded hourly cost $95

Other annual savings/revenue lift

Recurring costs (bundled 12 mo)

AI / LLM tokens $80

Hosting + infrastructure $45

Third-party APIs $35

Tooling overhead $40

Adjustments

Relationship

Timeline pressure

IP / reusability

Out of scope (for the doc)

Pricing anchors

Effort floor

Recommended

Value ceiling

Value vs. cost

—

Year-one return on investment

Yr-1 savings

Payback

—

3-yr value

Cost as % of year-one savings —

—

Breakdown

Day rate$1,800/day

Days × complexity—

Component costs—

Buffer (20%)—

Recurring (12 mo bundled)—

Effort floor—

Recurring infrastructure

AI / LLM tokens—

Hosting + infrastructure—

Third-party APIs—

Your tooling overhead—

Total monthly—

× 12 months bundled—

Post-12-mo retainer—

Internal margin check

Do not share with client

Estimated hours—

Effective hourly—

Gross margin vs. floor—